Dan Hom

CEO and President

Dan Hom has more than 20 years of community involvement, business experience and international expertise. As the President of Focuscom, his responsibilities include managing and providing strategy for clients, and driving business development. Dan has significant experience with various communities in San Diego County. Over the years, Dan has raised hundreds of thousands of dollars for organizations like the San Diego Hospice, the Risen Project, the San Diego Asian Film Foundation, and the Asian Business Association. He was also a board member of two privately held corporations, each with revenues exceeding $10 million annually.

Born and raised in San Diego, Dan is a community relations expert and his community connections continue to stretch across a wide range of areas and industries. Dan studied political science at San Diego State University with a minor in Mandarin Chinese studies. He currently lives in the city of Chula Vista with his wife, Lisa, and their daughter, Audrey.

Lisa Hom


Lisa is Focuscom Inc.’s financial controller with a role that focuses on invoicing aspects, directing all accounts receivable and accounts payable. Currently, she is the controller at Polaris Pharmaceuticals Inc. In La Jolla. She is responsible for oversight of all finance, accounting and reporting activities.

Prior to joining Focuscom Inc., she was the staff accountant at Bullen Ruch & Neller, a CPA firm. She has also served at the community service representative for San Diego County Supervisor Ron Roberts.

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Michelle Alvarez

PR Consultant

Michelle Alvarez is a PR consultant at Focuscom Inc. where she works alongside the team to create and develop strategic plans to help further the success of businesses. She is a San Diego native with a strong passion for the public relations industry and loves making meaningful connections with people.

Michelle previously worked for KUCI Radio and the Newport Beach Film Festival where she helped increase their online presence through precise and organized marketing action. She attended California State University, Fullerton, majoring in Communications with an emphasis in Public Relations. Her background in customer service has given her outstanding interpersonal skills in both English and Spanish. She strengthens the Focuscom team by having the ability to solve problems efficiently and effectively, which allows her to quickly adapt to any situation presented. Michelle adds a spark to Focuscom with her genuine excitement and eagerness to meet and help people within the public relations world.


Emma Casey


Emma Casey is Focuscom’s summer intern. She is a Poway native who ventured outside of San Diego to attend the University of Washington. She will be beginning her third year as a Husky this fall and is spending her summer at home interning in public relations for Focuscom!

Emma has been accepted into the college of communications and will obtain a Sales Certificate and a minor in Entrepreneurship from the prestigious Foster School of Business. Outside of her studies she is an experienced sales professional who provides demonstrations to advertising companies. In addition, she serves as the director of social media for her sorority and as a brand ambassador for the Husky Sales Club.

After college Emma hopes to continue her passion in public relations and return to school to receive her MBA in business. She dreams of one day starting her own public relations firm abroad in the health and wellness industry. Welcome on board, Emma!

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Tomas Urtasun

Senior Consultant

Tomas Urtasun serves as a main point of contact for many of Focuscom’s wide client portfolio while also serving as a business development and daily strategic operation manager. He’s responsible for Focuscom’s largest clients and serves as point person for the agencies’ growing crisis communications arm.

Tomas exhibits keen interpersonal skills and an affinity for working with people from all walks of life. An active leader in the community, he serves as Board Treasurer for the Board of Trustees of San Ysidro Health Center, a top-10 community health network in the nation. He is also a new addition to the Board for San Diego Tax Payers Association and serves as a Big Brother during his free time. 

He has worked previously for the U.S. Congress, San Diego Gas & Electric, Hutchens P.R., and Southwest Strategies, and internationally as a consultant for Enersud Clean Energy in Rio de Janeiro. Tomas has a Bachelor of Arts in Marketing from Gonzaga University in Spokane, Washington and a Master’s Degree in Business Administration from the University of San Diego.

Tomas is a 2016 San Diego 40 Under 40 Honoree, representing a group of bright and outstanding individuals. He was a finalist for San Diego Magazine’s 2013 Latinos Making a Difference. He’s also an avid athlete and competes in sports leagues year around. Tomas is bilingual and grew up in Imperial Beach, California.

Twitter | @Tomas_Urtasun

LinkedIn | Tomas Urtasun

Olivia Stafford

Account Executive

Olivia brings a fresh perspective and passion to learn and grow to the Focuscom team. In her efforts in the culinary, beer, arts & culture, nonprofit and local businesses spaces, she has garnered local, national and international media recognition for Focuscom’s clients. From her start as an intern to being promoted to an account executive, her desire to share a company’s story has guided her to be successful in media relations, community engagement and producing creative content.

In her commitment to always sharpen her industry skills, Olivia is a member of the Public Relations Society of America San Diego/Imperial Counties and served on the 2017 New Pros Committee as the Event Co-Chair and Treasurer. She was awarded the 2017 New PR Professional of the Year Award by the organization at the Edward L. Bernay's Mark of Excellence Awards.

A San Francisco Bay Area native, Olivia moved to San Diego simply due to her passion to learn Spanish. She attended Point Loma Nazarene University, majoring in Spanish and minoring in both Writing and Public Relations. She enjoys and values the rich Spanish-speaking community in the San Diego-Tijuana area. She served as the Education Sponsorship Program Coordinator as a part of Mexico Ministries at PLNU. While in this position, she created a pen pal program between university students and children living at an orphanage in Tijuana. Olivia’s sense of cultural awareness comes from traveling Europe, studying abroad in Sevilla, Spain and being completely immersed in a Spanish-speaking culture. Olivia offers bilingualism, writing, interpersonal communication skills and a creative mind to the team.

Email |

Twitter | @oliviacstafford

LinkedIn | Olivia Stafford


Ashley Moy

Executive Assistant and Events Manager

Ashley acts as Focuscom’s primary point of contact for internal and external constituents on all matters pertaining to the CEO and President’s office. She also manages the firm’s events and all the logistics that come with it.

Prior to joining Focuscom Inc, she served as the Development and Membership Coordinator at the San Diego Chinese Historical Museum, where she managed the Museum’s membership program, marketing platforms and all development events. Before returning to the West Coast, she was the Development Assistant for the Deputy Director and Chief Development Officer at the Brooklyn Museum, New York where she greatly assisted in executing an ambitious vision and strategy for the Development department.

Born and raised in San Diego, Ashley has also developed a strong interest in serving her community. For a little over eleven years, she has volunteered her time for organizations such as Teen Korps USA, Salvation Army San Diego, Lux Art Institute, and San Diego Habitat for Humanity.

Her strong interest in serving one’s community extended into college where she led many community-oriented events and developed her passion for art and social justice. She attended University of Southern California, Los Angeles, majoring in Art History. She brings her wealth of knowledge of the nonprofit world to the Focuscom team.